2023 Architectural Interior Workshop with Barry Grossman

 In Brand Events, Cambo, Events, News, Phase One, Profoto
The Serenbe Community, © Barry Grossman

Join us October 1st-5th, 2023

For the fifth time, Capture Integration, alongside acclaimed photographer, Barry Grossman, will be hosting one of our most highly sought after workshops in the treasured community of Serenbe.

Join Barry as he takes us through a series of residential interior architectural photography shoots, with a focus on capturing dynamic images for designers, architects, and builder clientele. Barry will demonstrate his use of light, composition, and shooting strategies when creating work for editorial, marketing, and portfolio applications. The workshop will be an intensive four day shoot and post-production experience in the award-winning Serenbe community located just outside of Atlanta. 

Come explore advanced shooting techniques with hands-on opportunities to work with several camera systems, including the incredible Phase One IQ4 150, Phase One IQ3 100, Phase One XF, and the Phase One XT technical camera systems. We will also be using a variety of Profoto battery powered strobe lighting units. Use your own camera system or request one to test from Capture Integration, then work beside fellow attendees creating your own images with Barry’s amazing workflow. 

2022 Serenbe Showhouse © Barry Grossman

The Learning Experience :

The Keys to a Successful Interior Architecture Photography Assignment

  • Making the most of a site visit “walk-through” and understanding your client’s needs
  • Strategizing the shoot and selecting the best time to shoot certain rooms 
  • Lens selection and when to shoot wide vs. tight
  • Styling and accessorizing interiors or exterior spaces
  • Lighting – working with natural and articial light sources to create drama and balance
  • Post-production and bringing the image together with simple or complex layering techniques
  • File preparation and delivery 

Technical Advancement in Commercial Photography

  • The benefit of shooting with medium format systems
  • Increasing the lifespan and viability of photography
  • Utilizing Capture One software to make better pictures
  • Technical camera vs. point and shoot camera systems  

The Business of Architectural Photography

  • Licensing photography to multiple parties
  • Marketing and networking
  • Shooting for a designer vs. a realtor vs. a home builder
  • Investments in one’s equipment and value proposition 

And Receive Barry’s complete online Tutorial collection in advance

The Serenbe Community

We are extremely thrilled to have access to one of the United States’ most renowned communities. Serenbe is a wellness community connected to nature on the edge of Atlanta. A neighborhood, full of fresh food, fresh air and focused on wellbeing. This community is set among acres of preserved forests and meadows with miles of nature trails that connect homes and restaurants with arts and businesses. Serenbe’s architectural planning sets a new standard for community living.

Each of Serenbe’s four hamlets has complementary commercial centers focused on the elements of a well-lived life: arts for inspiration, agriculture for nourishment, health for wellbeing and education for awareness. Fresh food is another of Serenbe’s natural assets, with a 25-acre organic farm, seasonal Saturday Farmer’s Market, thriving CSA program and edible landscaping, including blueberry bushes along paths and sidewalks. Year-round cultural events include outdoor theater from Serenbe Playhouse, culinary workshops, and festivals, music events, films and lectures, boutique shopping, art galleries, a spa, and trail riding, plus a robust Artist in Residence program featuring dinners and talks.

All accommodations, food, and lodging are covered in the one workshop fee. We will be experiencing the culinary expertise of each on site restaurant throughout the week including Halsa, The Hill, and The Farmhouse.

The Location :


We will be spending three full days shooting the 10th Serenbe Designer Showhouse.

Located in the community of Serenbe, the 2023 Serenbe Showhouse will be featuring interiors by some of Atlanta’s top interior designers.

2022 Showhouse Images

The Instructor – Barry Grossman


Barry is a professional architectural and interior design photographer based in South Florida.

As a professional photographer with over 30 years of experience in South Florida, Barry works closely with architects, interior designers, public relations firms, and advertising agencies. Barry’s photography assignments have taken his creative team from Florida to New York, from Las Vegas to the Bahamas, from Atlanta to Cancun.  Barry’s images are consistently published, and his clients are seen internationally in books, trade publications, and magazines including Architectural Digest, Florida Architecture, Florida Design, Luxe, and Miami Design among many others.

Barry brings to his work a unique background in motion picture cinematography, achieving his Bachelor of Fine Arts degree in Film Production from Syracuse University, and furthering his education and photographic exploration at New York University’s Graduate Film & Television masters program.  With full control of modern imaging techniques, Barry fully explores architectural photography using today’s most advanced tools, including state-of-the-art digital cameras and photo enhancement software. Barry’s goal is to create images that are dynamic and memorable, delivering exceptional, effective professional photography time and time again.

Learn More about Barry’s work by visiting Grossman Photography!  

Registration Options :


$1,890 – Workshop Only


  • Gear Training Bootcamp
  • Three days filled with extensive shooting
  • One day of post-production processing
  • Only lunch meals included
  • Shuttle to and from the residential shooting locations
  • CI, Phase One, & Profoto Swag

$3,390 – All-Inclusive Workshop ( + Onsite Lodging & All Meals)


  • Five nights stay at Serenbe
  • Gear training boot camp
  • Three days filled with extensive shooting
  • One day of post-production processing
  • All Meals Included (NOTE: Alcoholic beverages are excluded)
  • Shared Golf Cart to commute around the Serenbe Property
  • CI, Phase One, & Profoto Swag

Your Registration Does NOT Include

  • Flights
  • A shuttle from the airport to the venue

Capture Integration Event Refund Policy

If an unfortunate circumstance arises and you cannot attend this event, you will ONLY receive a refund if Capture Integration is notified 30 days prior to start.  No exceptions.

Event Hosts

Barry Grossman, Grossman Photography 

Dave Gallagher, CI CEO

Bianca Ranciato, CI Marketing Manager

Shot at 2019 Vegas Workshop ©Barry Grossman

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